project will kickoff within 24 hours
project will kickoff within 24 hours
Visual
Visual
DESIGNER
DESIGNER
xotto® is a leadingleading strategic brand
consultancy that positions and redefines the world's most exciting tech companies.
xotto® is a leadingleading strategic brand consultancy that positions and redefines the world's most exciting tech companies.
xotto® is a leadingleading strategic brand consultancy that positions and redefines the world's most exciting tech companies.
Xotto® a leading strategic brand consultancy that positions and redefines the world'.
All rights reserved ©
Selected
Selected
WORK
WORK
explore
Gorgeous design, Scroll-stopping content, Memorable
campaigns, Development dripping with tech. The proof is in our projects.
Gorgeous design, Scroll-stopping content, Memorable campaigns, Development dripping with tech. The proof is in our projects.
Gorgeous design, Scroll-stopping content, Memorable campaigns, Development dripping with tech. The proof is in our projects.
about FARAH
about FARAH
from toronto - based startup to global visual design studio
let’s works together
[ ABOUT ME ]
I’m Farah, fashion designer & brand owner.
I create timeless, modern pieces inspired by identity, culture, and effortless elegance. My work reflects subtle storytelling through silhouette, texture, and detail.
At Jaurden, we transform the way growing brands and Fortune 50’s show up across modern Media. Our team has a healthy obsession with motion. We live it, breathe it, and completely embrace its ability to capture the heart of your brand.
At Jaurden, we transform the way growing brands and Fortune 50’s show up across modern Media. Our team has a healthy obsession with motion. We live it, breathe it, and completely embrace its ability to capture the heart of your brand.
At Jaurden, we transform the way growing brands and Fortune 50’s show up across modern Media. Our team has a healthy obsession with motion. We live it, breathe it, and completely embrace its ability to capture the heart of your brand.
[ MY mission ]
Transforming how brands express themselves across
modern media.
Transforming how brands express themselves across modern media.
Transforming how brands express themselves across modern media.
Let me show HOW i do
discover MY work method
discover MY work method
[ ©elevate your visual design with expert techniques and advicE ]
[ 02 ]
PLANNING & DISCOVERY
Before starting any project, I take time to understand your needs and vision. We clarify the purpose behind the new design, the goals you aim to achieve, and the challenges we want to solve. This step ensures that the final result is not only visually appealing, but meaningful and aligned with your brand identity. During this phase, we will: - Get to know each other and establish clear communication - Identify how I can best support your project - Define your goals, expectations, and the core message of the design
purpose behind the new design, the goals you aim to achieve, and the challenges we want to solve.
This step ensures that the final result is not only visually appealing, but meaningful and aligned with your brand identity.
During this phase, we will:
Get to know each other and establish clear communication
Identify how I can best support your project
Define your goals, expectations, and the core message of the design
[ 02 ]
PLANNING & DISCOVERY
Before starting any project, I take time to understand your needs and vision. We clarify the purpose behind the new design, the goals you aim to achieve, and the challenges we want to solve. This step ensures that the final result is not only visually appealing, but meaningful and aligned with your brand identity. During this phase, we will: - Get to know each other and establish clear communication - Identify how I can best support your project - Define your goals, expectations, and the core message of the design
purpose behind the new design, the goals you aim to achieve, and the challenges we want to solve.
This step ensures that the final result is not only visually appealing, but meaningful and aligned with your brand identity.
During this phase, we will:
Get to know each other and establish clear communication
Identify how I can best support your project
Define your goals, expectations, and the core message of the design
[ 02 ]
PLANNING & DISCOVERY
Before starting any project, I take time to understand your needs and vision. We clarify the purpose behind the new design, the goals you aim to achieve, and the challenges we want to solve. This step ensures that the final result is not only visually appealing, but meaningful and aligned with your brand identity. During this phase, we will: - Get to know each other and establish clear communication - Identify how I can best support your project - Define your goals, expectations, and the core message of the design
purpose behind the new design, the goals you aim to achieve, and the challenges we want to solve.
This step ensures that the final result is not only visually appealing, but meaningful and aligned with your brand identity.
During this phase, we will:
Get to know each other and establish clear communication
Identify how I can best support your project
Define your goals, expectations, and the core message of the design
[ 02 ]
PLANNING & DISCOVERY
Before starting any project, I take time to understand your needs and vision. We clarify the purpose behind the new design, the goals you aim to achieve, and the challenges we want to solve. This step ensures that the final result is not only visually appealing, but meaningful and aligned with your brand identity. During this phase, we will: - Get to know each other and establish clear communication - Identify how I can best support your project - Define your goals, expectations, and the core message of the design
purpose behind the new design, the goals you aim to achieve, and the challenges we want to solve.
This step ensures that the final result is not only visually appealing, but meaningful and aligned with your brand identity.
During this phase, we will:
Get to know each other and establish clear communication
Identify how I can best support your project
Define your goals, expectations, and the core message of the design
[ 03 ]
design onboarding
I’m excited to begin this creative journey with you. My goal is to transform your vision into a cohesive and meaningful design through a collaborative and personalized process. What this phase includes: - Personal Workshop: We explore your brand identity, style direction, and visual goals - Custom Video Tutorials: Guidance to help you understand and manage your design with ease - Direct Content Editing: Update text and images on your website seamlessly and efficiently
purpose behind the new design, the goals you aim to achieve, and the challenges we want to solve.
This step ensures that the final result is not only visually appealing, but meaningful and aligned with your brand identity.
During this phase, we will:
Get to know each other and establish clear communication
Identify how I can best support your project
Define your goals, expectations, and the core message of the design
[ 03 ]
design onboarding
I’m excited to begin this creative journey with you. My goal is to transform your vision into a cohesive and meaningful design through a collaborative and personalized process. What this phase includes: - Personal Workshop: We explore your brand identity, style direction, and visual goals - Custom Video Tutorials: Guidance to help you understand and manage your design with ease - Direct Content Editing: Update text and images on your website seamlessly and efficiently
purpose behind the new design, the goals you aim to achieve, and the challenges we want to solve.
This step ensures that the final result is not only visually appealing, but meaningful and aligned with your brand identity.
During this phase, we will:
Get to know each other and establish clear communication
Identify how I can best support your project
Define your goals, expectations, and the core message of the design
[ 03 ]
design onboarding
I’m excited to begin this creative journey with you. My goal is to transform your vision into a cohesive and meaningful design through a collaborative and personalized process. What this phase includes: - Personal Workshop: We explore your brand identity, style direction, and visual goals - Custom Video Tutorials: Guidance to help you understand and manage your design with ease - Direct Content Editing: Update text and images on your website seamlessly and efficiently
purpose behind the new design, the goals you aim to achieve, and the challenges we want to solve.
This step ensures that the final result is not only visually appealing, but meaningful and aligned with your brand identity.
During this phase, we will:
Get to know each other and establish clear communication
Identify how I can best support your project
Define your goals, expectations, and the core message of the design
[ 03 ]
design onboarding
I’m excited to begin this creative journey with you. My goal is to transform your vision into a cohesive and meaningful design through a collaborative and personalized process. What this phase includes: - Personal Workshop: We explore your brand identity, style direction, and visual goals - Custom Video Tutorials: Guidance to help you understand and manage your design with ease - Direct Content Editing: Update text and images on your website seamlessly and efficiently
purpose behind the new design, the goals you aim to achieve, and the challenges we want to solve.
This step ensures that the final result is not only visually appealing, but meaningful and aligned with your brand identity.
During this phase, we will:
Get to know each other and establish clear communication
Identify how I can best support your project
Define your goals, expectations, and the core message of the design
MOTIVATION
MOTIVATION
THE JOURNEY OF CREATIVE INSPIRATION
[ MY MOTO ]
[ MY MOTO ]
[ MY MOTO ]
Creativity is the pulse behind every design.
Every choice — every shape, every color, every line — carries your voice.
Each challenge you face is not a setback, but an invitation to innovate.
Trust your instincts.
Honor your vision.
Let your passion lead the way.
Your work has the power to inspire, influence, and leave a lasting mark.
Keep exploring, keep evolving, and stay true to your artistic path —
because you are creating something extraordinary.
“Design is not just what it looks like and feels like. Design is how it works."
— Steve Jobs.
Services
Services
everything starts with thorough research and iterative experimentation.
what uses designing, ideas and developing, what user need ©
DISCOVER
ux/ui designing
Blending Aesthetic and Innovation, My UX/UI gives you a Top Notch Client.
Starts At Cost® — $200
[ KEY FEATURES ]
- Portfolio Highlights
- Client Testimonials
- Design Process
( O1 )
ux/ui designing
Blending Aesthetic and Innovation, My UX/UI gives you a Top Notch Client.
Starts At Cost® — $200
[ KEY FEATURES ]
- Portfolio Highlights
- Client Testimonials
- Design Process
( O1 )
ux/ui designing
Blending Aesthetic and Innovation, My UX/UI gives you a Top Notch Client.
Starts At Cost® — $200
[ KEY FEATURES ]
- Portfolio Highlights
- Client Testimonials
- Design Process
( O1 )
ux/ui designing
Blending Aesthetic and Innovation, My UX/UI gives you a Top Notch Client.
Starts At Cost® — $200
[ KEY FEATURES ]
- Portfolio Highlights
- Client Testimonials
- Design Process
( O1 )
graphic design
graphic design
graphic design
graphic design
Web design
Web design
Web design
Web design
Brand design
Brand design
Brand design
Brand design
[ years of experience ]
[ years of experience ]
[ years of experience ]
[ years of experience ]
[ project done ]
[ project done ]
[ project done ]
[ project done ]
[ satisfied customers ]
[ satisfied customers ]
[ satisfied customers ]
[ satisfied customers ]
[ certified award ]
[ certified award ]
[ certified award ]
[ certified award ]
experience
experience
showcasing my visual designing journey
2014 - PRESENT
[ 2021 - present ]
senior visual designer
Google Inspires Creativity and makes learning piano fun. The sleek, lightweight body fits easily into Gig bags for Portability
[ 2021 - present ]
senior visual designer
Google Inspires Creativity and makes learning piano fun. The sleek, lightweight body fits easily into Gig bags for Portability
[ 2021 - present ]
senior visual designer
Google Inspires Creativity and makes learning piano fun. The sleek, lightweight body fits easily into Gig bags for Portability
[ 2021 - present ]
senior visual designer
Google Inspires Creativity and makes learning piano fun. The sleek, lightweight body fits easily into Gig bags for Portability
META
[ 2019 - 2020 ]
SENIOR SOCIAL MEDIA DESIGNER
Meta Focuses on Innovative Design for its Social media and Virtual reality products.
META
[ 2019 - 2020 ]
SENIOR SOCIAL MEDIA DESIGNER
Meta Focuses on Innovative Design for its Social media and Virtual reality products.
META
[ 2019 - 2020 ]
SENIOR SOCIAL MEDIA DESIGNER
Meta Focuses on Innovative Design for its Social media and Virtual reality products.
META
[ 2019 - 2020 ]
SENIOR SOCIAL MEDIA DESIGNER
Meta Focuses on Innovative Design for its Social media and Virtual reality products.
AMAZON
[ 2017 - 2019 ]
junior VISUAL DESIGNER
Meta Focuses on Innovative Design for its Social media and Virtual reality products.
AMAZON
[ 2017 - 2019 ]
junior VISUAL DESIGNER
Meta Focuses on Innovative Design for its Social media and Virtual reality products.
AMAZON
[ 2017 - 2019 ]
junior VISUAL DESIGNER
Meta Focuses on Innovative Design for its Social media and Virtual reality products.
AMAZON
[ 2017 - 2019 ]
junior VISUAL DESIGNER
Meta Focuses on Innovative Design for its Social media and Virtual reality products.
fiverr
[ 2014 - 2017 ]
freelance web designer
Bringing Creativity, Technical Expertise, and a passion for Design to every project.
fiverr
[ 2014 - 2017 ]
freelance web designer
Bringing Creativity, Technical Expertise, and a passion for Design to every project.
fiverr
[ 2014 - 2017 ]
freelance web designer
Bringing Creativity, Technical Expertise, and a passion for Design to every project.
fiverr
[ 2014 - 2017 ]
freelance web designer
Bringing Creativity, Technical Expertise, and a passion for Design to every project.
favourite
stack
favourite
stack
explore my curated top design picks
My skill
framer
[ 98% ]
VISUAL DESIGN
framer excels in photo editing and graphic design, offering advanced tools for high-quality visual content creation.
framer
[ 98% ]
VISUAL DESIGN
framer excels in photo editing and graphic design, offering advanced tools for high-quality visual content creation.
framer
[ 98% ]
VISUAL DESIGN
framer excels in photo editing and graphic design, offering advanced tools for high-quality visual content creation.
framer
[ 98% ]
VISUAL DESIGN
framer excels in photo editing and graphic design, offering advanced tools for high-quality visual content creation.
notion
[ 92% ]
FRONT END DEVELOPER
Notion adds interactivity and dynamic functionality to Websites, making it essential for Modern Web Development.
notion
[ 92% ]
FRONT END DEVELOPER
Notion adds interactivity and dynamic functionality to Websites, making it essential for Modern Web Development.
notion
[ 92% ]
FRONT END DEVELOPER
Notion adds interactivity and dynamic functionality to Websites, making it essential for Modern Web Development.
notion
[ 92% ]
FRONT END DEVELOPER
Notion adds interactivity and dynamic functionality to Websites, making it essential for Modern Web Development.
Canva
[ 90% ]
design
Canva provides intensive training in skills like Figma, Adobe XD, and JavaScript, Accelerating Career transitions in Design and Development.
Canva
[ 90% ]
design
Canva provides intensive training in skills like Figma, Adobe XD, and JavaScript, Accelerating Career transitions in Design and Development.
Canva
[ 90% ]
design
Canva provides intensive training in skills like Figma, Adobe XD, and JavaScript, Accelerating Career transitions in Design and Development.
Canva
[ 90% ]
design
Canva provides intensive training in skills like Figma, Adobe XD, and JavaScript, Accelerating Career transitions in Design and Development.
testimonials
WHAT MY CLIENT SAY
WHAT MY CLIENT SAY
[ See what our clients have to say about their working experience ]
[ april 2024 ]
I was struck by how seamlessly everything flowed and how easy it was to navigate. their team meticulously perfects every detail a truly engaging and enjoyable experience.
jesse oriko
product manager / noise & co
[ march 2024 ]
I was amazed by how intuitive and user-friendly everything felt. It's clear their designers obsess over every pixel, every transition, to create experiences that delight
kate mccalilster
cloud sales executive / ipsum
[ MAY 2024 ]
I was impressed by the effortless usability and the smooth interactions throughout. The dedication of their designers to refining every element is apparent,
oleksandra
technical product managrr / logipsum
[ sep 2024 ]
I was amazed by how intuitive and user-friendly everything felt. It's clear their designers obsess over every pixel, every transition, to create experiences that delight"
Zubrytska
technical product managrr / logipsum
[ AUG 2024 ]
The interface was strikingly user-friendly and fluid. It's clear their team dedicates themselves to perfecting every element and transition, resulting perfection
watson andrew
royal caribbean/ owner
[ JULY 2024 ]
The user experience was incredibly smooth and intuitive. It's evident that their designers pay meticulous attention to every detail crafting an experience that truly impresses.
rick o’connel
design manager / market compliance
[ april 2024 ]
I was struck by how seamlessly everything flowed and how easy it was to navigate. their team meticulously perfects every detail a truly engaging and enjoyable experience.
jesse oriko
product manager / noise & co
[ march 2024 ]
I was amazed by how intuitive and user-friendly everything felt. It's clear their designers obsess over every pixel, every transition, to create experiences that delight
kate mccalilster
cloud sales executive / ipsum
[ MAY 2024 ]
I was impressed by the effortless usability and the smooth interactions throughout. The dedication of their designers to refining every element is apparent,
oleksandra
technical product managrr / logipsum
[ sep 2024 ]
I was amazed by how intuitive and user-friendly everything felt. It's clear their designers obsess over every pixel, every transition, to create experiences that delight"
Zubrytska
technical product managrr / logipsum
[ AUG 2024 ]
The interface was strikingly user-friendly and fluid. It's clear their team dedicates themselves to perfecting every element and transition, resulting perfection
watson andrew
royal caribbean/ owner
[ JULY 2024 ]
The user experience was incredibly smooth and intuitive. It's evident that their designers pay meticulous attention to every detail crafting an experience that truly impresses.
rick o’connel
design manager / market compliance
[ april 2024 ]
I was struck by how seamlessly everything flowed and how easy it was to navigate. their team meticulously perfects every detail a truly engaging and enjoyable experience.
jesse oriko
product manager / noise & co
[ march 2024 ]
I was amazed by how intuitive and user-friendly everything felt. It's clear their designers obsess over every pixel, every transition, to create experiences that delight
kate mccalilster
cloud sales executive / ipsum
[ MAY 2024 ]
I was impressed by the effortless usability and the smooth interactions throughout. The dedication of their designers to refining every element is apparent,
oleksandra
technical product managrr / logipsum
[ sep 2024 ]
I was amazed by how intuitive and user-friendly everything felt. It's clear their designers obsess over every pixel, every transition, to create experiences that delight"
Zubrytska
technical product managrr / logipsum
[ AUG 2024 ]
The interface was strikingly user-friendly and fluid. It's clear their team dedicates themselves to perfecting every element and transition, resulting perfection
watson andrew
royal caribbean/ owner
[ JULY 2024 ]
The user experience was incredibly smooth and intuitive. It's evident that their designers pay meticulous attention to every detail crafting an experience that truly impresses.
rick o’connel
design manager / market compliance
[ april 2024 ]
I was struck by how seamlessly everything flowed and how easy it was to navigate. their team meticulously perfects every detail a truly engaging and enjoyable experience.
jesse oriko
product manager / noise & co
[ march 2024 ]
I was amazed by how intuitive and user-friendly everything felt. It's clear their designers obsess over every pixel, every transition, to create experiences that delight
kate mccalilster
cloud sales executive / ipsum
[ MAY 2024 ]
I was impressed by the effortless usability and the smooth interactions throughout. The dedication of their designers to refining every element is apparent,
oleksandra
technical product managrr / logipsum
[ sep 2024 ]
I was amazed by how intuitive and user-friendly everything felt. It's clear their designers obsess over every pixel, every transition, to create experiences that delight"
Zubrytska
technical product managrr / logipsum
[ AUG 2024 ]
The interface was strikingly user-friendly and fluid. It's clear their team dedicates themselves to perfecting every element and transition, resulting perfection
watson andrew
royal caribbean/ owner
[ JULY 2024 ]
The user experience was incredibly smooth and intuitive. It's evident that their designers pay meticulous attention to every detail crafting an experience that truly impresses.
rick o’connel
design manager / market compliance
[ april 2024 ]
I was struck by how seamlessly everything flowed and how easy it was to navigate. their team meticulously perfects every detail a truly engaging and enjoyable experience.
jesse oriko
product manager / noise & co
[ march 2024 ]
I was amazed by how intuitive and user-friendly everything felt. It's clear their designers obsess over every pixel, every transition, to create experiences that delight
kate mccalilster
cloud sales executive / ipsum
[ april 2024 ]
I was struck by how seamlessly everything flowed and how easy it was to navigate. their team meticulously perfects every detail a truly engaging and enjoyable experience.
jesse oriko
product manager / noise & co
[ sep 2024 ]
I was amazed by how intuitive and user-friendly everything felt. It's clear their designers obsess over every pixel, every transition, to create experiences that delight"
Zubrytska
technical product managrr / logipsum
[ AUG 2024 ]
The interface was strikingly user-friendly and fluid. It's clear their team dedicates themselves to perfecting every element and transition, resulting perfection
watson andrew
royal caribbean/ owner
[ JULY 2024 ]
The user experience was incredibly smooth and intuitive. It's evident that their designers pay meticulous attention to every detail crafting an experience that truly impresses.
rick o’connel
design manager / market compliance
FREQUENTLY
ASKED QUESTIONS
FREQUENTLY
ASKED QUESTIONS
ANSWERS TO COMMON QUERIES WE OFTEN RECEIVE
GET TO KNOW MORE
What industries do you specialize in?
I have experience working across various industries including but not limited to Technology, Healthcare, Fashion, Hospitality and Non Profit Organization.
What is your typical project timeline?
Do you offer post-launch support or maintenance?
What software and tools do you use for your designs?
Can you provide examples of your previous work?
do your designs are tailored to each client?
How do I upgrade, downgrade, or cancel?
What industries do you specialize in?
I have experience working across various industries including but not limited to Technology, Healthcare, Fashion, Hospitality and Non Profit Organization.
What is your typical project timeline?
Do you offer post-launch support or maintenance?
What software and tools do you use for your designs?
Can you provide examples of your previous work?
do your designs are tailored to each client?
How do I upgrade, downgrade, or cancel?
What industries do you specialize in?
I have experience working across various industries including but not limited to Technology, Healthcare, Fashion, Hospitality and Non Profit Organization.
What is your typical project timeline?
Do you offer post-launch support or maintenance?
What software and tools do you use for your designs?
Can you provide examples of your previous work?
do your designs are tailored to each client?
How do I upgrade, downgrade, or cancel?
What industries do you specialize in?
I have experience working across various industries including but not limited to Technology, Healthcare, Fashion, Hospitality and Non Profit Organization.
What is your typical project timeline?
Do you offer post-launch support or maintenance?
What software and tools do you use for your designs?
Can you provide examples of your previous work?
do your designs are tailored to each client?
How do I upgrade, downgrade, or cancel?
let’s make your design shine
“collaborate with me to craft exceptional designs
reflect your unique vision.”
let’s make your design shine
“collaborate with me to craft exceptional designs
reflect your unique vision.”
let’s make your design shine
“collaborate with me to craft exceptional designs
reflect your unique vision.”
let’s make your design shine
“collaborate with me to craft exceptional designs
reflect your unique vision.”